The paragraph in the web article that really caught my eye was this one:
"Cater to their every need. As Drucker says, the goal is to "strip away everything that gets in their way." We provide a standard package of fringe benefits, but on top of that are first-class dining facilities, gyms, laundry rooms, massage rooms, haircuts, carwashes, dry cleaning, commuting buses—just about anything a hardworking engineer might want. Let's face it: programmers want to program, they don't want to do their laundry. So we make it easy for them to do both".
The co-incidence was striking most especially after having recently read JG Ballard's "Super-Cannes" where he structures his story around a business enterprise strikingly similar to Google in the "cater to their every need" aspect.
In a world where Work/Life balance becomes part of the workplace what then? Is there really any distinction to be made and if not where will it lead us?